Media and Polish Day: Challenge Accepted

There are about a million Poles in Canada (one in every thirty people you meet), who have been contributing to Canadiana for about 150 years. My name gives it away – my family is Polish, we moved to southern Ontario from Germany in 1989, and count ourselves amongst that large Polish diaspora who moved to North America at that time.

Though until recently, I had never been too interested in supporting my Polish-Canadian heritage.  So for some unknown reason, I decided to try my hand at media relations, for an event I’ve never attended.

Polish Day in Waterloo

I volunteered myself to be the Media Co-ordinator for Polish Day 2012, an event that runs every two years and sees a packed arena in Kitchener-Waterloo enjoying food, dance, art, and hopsy beer. Having never worked in  media/marketing I thought it’d manageable: a couple of emails, phone calls, hand shakes, and all would be fine.

Boy was I wrong. Managing the media activity for an event like this was a challenge in patience and persistence. Making connections with newspapers, TV and radio stations proved … fickle, to use a better f-word.

I sent hundreds of emails to ask for in-kind sponsorship or deliver a press release, and got only several responses. Following up with those responses via phone during business hours proved to be the big difference, and if I were to do it all over again I’d spend my time doing phone calls and office visits instead.

As far as some personal “wins”:

  • Raising money for the Grand River Hospital – Paedeatric Unit.  I reached out to the hospital foundation and Sandra was super happy to work with us, which lent the whole event more street cred.
  • $9,000 sponsorship offer from Rogers Radio (570 News, Kix 106, and CHYM FM) which included an awesome ad that they produced, and great airtime.
  • Rogers TV appearance on Daytime, which was actually fun thanks to the hosts, Jay and Isabela.
  • Great “event calendar” coverage.  If you were looking for something to do in any event guide, Polish Day was there.
  • Tweeted the living hell out of the event. Those pictures and tweets live on, well after the event is over.

The local newspapers, The Record and Chronicle, did run short pieces before the event, and proved to be very influential.

The Facebook event ended up being a driver of non-Polish attendees.  If I were to do that all over again, I’d set up a Facebook Page before the Event, and take advantage of the ads and metrics Facebook has to offer.

All in all – an awesome professional experience. Media communication is nuanced, realistic campaign plans are key, focusing energy on influential media beats broadcasting to everyone.

Four little boys, dressed as gorale, dancing on the main stage.

Little Gorale @ Polish Day, Stealing the Show

Gzowski Club

I was happy to see my friends from Gzowski Club at Polish Day. Tomasz, Kacper, Paul, and myself started Gzowski Club in December 2010. The goal was to create a social club to help young adults party in the company of their Polish peers.

Three epic events later, I’m no longer part of the organizing committee. But the club is well established, has great T-Shirts, and is pretty unique amongst other Polish clubs for not having any sort of heritage angle: it’s fun, and purely for socializing.

I probably shouldn’t be associating with a bunch of young punks throwing sweet keggers to support their international love ambitions – but night life is synonymous with culture. These guys have done an excellent job encouraging young Poles and their friends to celebrate, and elevate the “cool factor” of that cultural association.

Now that’s a great feat: make Polish cool in your circle of influence.

PISK, Gzowski Club, and ISKRA at a table @ Polish Day

First attempt at a 5 year Career Plan

Full Speed Ahead by Nikolay Dolgorukov, 1931
Five year plans, hmm …

My manager recently asked me to develop a five-year career plan. He suspects that my career challenges are going to hit me hard, heavy, and soon. If I’m not prepared I’ll end up doing something I’m not any good at, or passionate about – and I’ll be a victim of the Peter Principle. I don’t even know what I want for Christmas, let alone how I want to make a living in five years.

But being a computer scientician, I’m taking a structured approach to this problem. Break it down to a series of questions I can actually answer: what am I doing now that I’m good at/enjoy, what do I want to develop, and who does something I’d like to be doing (someone who is about 5+ years my senior).

Continue reading

My brother has a blog!

Hi everyone, my brother Krzysztof has a great personal blog:

kgrabka.wordpress.com

This is notable because a) he doesn’t have Facebook or Twitter …. awkward b) he is a very eloquent writer. He’s in Poland with dad right now, so feel free to check out his adventure.

Fusion 2011 and Desire2Learn Learning Repository

FUSION is Desire2Learn’s big annual user conference, and this year it’s in Denver, CO. Last year in Chicago was fantastic, and a professional breakthrough for me. It was pretty great to present for, interact with, and get to know 700+ power-users of the software my team was building. This year is special, as I’m representing a whole product as it’s new designer: Learning Repository.

Learning Repository?!

Yeah, it’s not an awesome name for a web app, but it’s accurate. Learning Repository is a catalogue system for learning objects.  Learning objects can be simple files, collections of files, things grouped together into a unit or module, or even complete courses. Most people in the industry refer to catalogues like this as LORs.  In our implementation, the search is super powerful, the integration with Learning Environment is seamless, the structure is ridiculously flexible, and the metadata management is … well, complicated and insane, but that’s where some of the best stuff is.

Fusion 2011

I’ll be doing four presentations at Fusion this year (see the schedule), and I invite anyone who is interested in learning objects, repositories, Open Educational Resources (OERs), harvesting metadata, federated searches, and any related topics to come by, or catch me in the comments.

Licensing and Rights Management for Learning Objects: What Next?

Monday @ 2:20pm in Plaza Court 1
Now that you can find and share more teaching materials online, navigating the complexities of licensing, copyrights and digital rights becomes a great challenge. Join in this focus group to discuss sharing and searching of learning objects, with all rights and privileges reserved, in Desire2Learn Learning Repository.

Administering Desire2Learn Learning Repository

Tuesday @ 8:00am in Plaza Court 3
Federated searches? Trust permissions? Harvesting other indexes? Managing Learning Repository can overwhelm even the most seasoned administrators. This session will provide hands-on experience with managing Learning Repositories, discuss options for indexing third party resources, share some best practices, and demonstrate the power of Learning Repository. (Full as of Thursday before Fusion … yikes)

Desire2Learn Learning Repository: See What’s New

Tuesday @ 3:30pm in Plaza Court 8
The Learning Repository team has been hard at work. This session will introduce the new functionality recently released for RSS notifications, options for publishing, version management, CourseBuilder integration, and more.

Being Ready for the World (World Readiness)

Wednesday @ 10:50am in Plaza Court 8
Technology has made it easier to reach global audiences, but with it comes language and cultural differences that need to be overcome. Desire2Learn technology offers opportunities from both an organizational and course design perspective to reach out to that larger audience effectively.  Co-presenter for Jeff Geurts from Learning Platform.

Seven days with the Samsung Omnia 7 Windows Phone 7

One of the perks of working in software is occasional access to sweet, new hardware.  I’ve befriended the super-busy Mobile team at the office, and asked to borrow one of their spare Windows Phone devices.  Craig handed me a Samsung Omnia 7 and asked me not to destroy it.  I had been wary of the Windows mobile experience having used Windows-based Palm devices (not great compared to their PalmOS counterparts), but had been prepped by blog posts that this Windows Phone 7 experience would be totally different.

Short story: the hype stands up – the user experience of this phone is excellent.  There are small issues that I’ll go into in detail including frustrations with the hardware design, but ultimately the overall package is slick, functional, and at times even beautiful.

The Hardware

The physical hardware of the phone is a generally great.  The phone has a large, bright, and easy to read screen, a single recessed button, very few creases and edges that collect dirt or grime.  No MicroSD card slot, but lots of RAM.  Normal (3.5mm) headphone jack that took my iPhone mic’ed headphones just fine.  The light vibration you get when you touch the dedicated “back” and “search” areas reminds you that this device is very touch sensitive.  VERY touch sensitive.  In my first day or two of usage I pocket-dialed, Facebook’ed, mapped about half of my contact list – until I learned to lock the device every time I wasn’t explicitly performing an action (with the dedicated “lock” button).

The lack of physical keyboard made my transition from a Blackberry Bold difficult for typing-heavy tasks like email, though the live spelling correction works great.  The orientation sensing works well (smooth and predictable), so I learned to type my emails with the phone laying horizontally, with just a few lines of my reply visible outside the on-screen keyboard.

Compared to my Bold, the reception was weak.  I dropped out of 3G far more often than I’m used to.  The point here is that Blackberry devices have great reception, more so than the Samsung having poor reception.   Same goes with the battery life.  On a full-night charge I got 8-10 hours of normal usage including WiFi internet and calling at a business-user level.  Apparently that’s endemic for these large touchscreen devices.  Definitely not a showstopper, but news to me.

Search Button :(

Lastly, the dedicated search button got in the way far more often than I found it useful. For example when I was holding the phone with two hands when taking pictures with the Samsung’s excellent camera, I would accidentally press the search button and jump out of the Camera app into Bing Search.  Oh man, that happened about four times before I started digging through Settings to try to re-map (or at least disable) the search button.  No luck.  This is my least favourite feature of this phone, and I would gladly do away with it (or at least have it recessed so the click has to be more deliberate).

The Software

This is my first look at the Windows Phone operating system, and a it’s stunning piece of software.  The lack of fake 3D buttons was jolting and refreshing.  The home-screen Tile view is far more useful, customizable, and interactive than any other phone home-screen I’ve used.  Little features about the tiles were really nice: when you drag the screen the drag arrow gracefully rotates, the numbers for email counts flip rather than just changing, the text messaging tile gives me a wink ;-) with one message, and an Oh No! face :-O when I have four unread text messages. All of it seems refined, friendly, and inviting.

The Little Things :)

I started customizing my home-screen immediately – added all of my frequently-called friends to the home page, local weather, Twitter, Facebook, work Outlook (seamless), personal email (less than seamless).  After the second day, I rarely ventured past my home screen other than to browse Facebook and play with phone settings.

The ability to bundle contacts from your phone with ones from Outlook, together with their Facebook profiles was amazing.  My friend Mike has three different identities on my Blackberry (unless I go through contact-synch hell to combine them), while he has only one on my Windows Phone, which is hugely convenient.

One thing that is often not well executed on phones is a good range of alerts, alarms, and audio stuff.  It’s obvious that great care went into the audio landscape of the phone. The clicks, pings, boops sound downright beautiful.  The alarms are gentle but effective, rather than being grating and amateurish like some Linux sounds (*cough*).  The external speaker could be louder in phone-call-at-the-train-station situations.

Considering this phone and platform is new to the market, I was impressed by the availability of applications (as I read that is one of the fatal flaws of this platform).  I know that Microsoft has been shitting bricks about the app experience as it compares to the Apple App Store, but Facebook, Twitter, Score Mobile, Yelp, and many of my favourite heavyweights were there, and were executed pretty well.  There is no Google Maps application available, and the Marketplace in general has some obvious holes – Foursquare, for example, but apparently that’s coming soon and it’s hawt as hell. Bing Maps isn’t as good as Google Maps, as the location based searching for stuff sucks in Canada and elsewhere outside of the US.

The Facebook app doesn’t react as well as it does on the iPhone, as everything is clickable … while nothing is a button. There’s a theme of explicit “this will do this” actions being ambiguous in these apps, so I ended up changing screens and navigating away by accident – a side product of the really fluid and draggable design of the operating system.

While this may not be a highlight for a lot of people, the integration of Office viewers for Powerpoint, Word documents, and other documents was welcome.  The experience with attachments from within the email client was the best I’ve ever dealt with, and made both the Blackberry and Apple offerings seem Web 1.5.  This isn’t game-changing behaviour, but certainly helped me get over previously discouraging experiences with document-handling on my phone.

Overall Thoughts

The combination of the hardware and new Windows Phone 7 software is immediately slick and usable. Little touches such as the smooth transitions, crisp fonting, and contact linking are a pleasure.  The hardware such as the case and camera are first rate. The touch sensitivity of the device has forced me to pick up habits that I don’t love (locking the device constantly, being careful about interactions in Facebook, etc.) and the “search” touch button is infuriating when I’m in a hurry trying to take a photo. This being my first introduction to Windows Phone / Mobile 7, I am excited about its future.  If anyone is listening, bring on Google Maps and Skype, please :-)

Little Bugs

This is a list of bugs I came across that didn’t warrant being in the main review, but hopefully will get addressed as the platform matures:

  • Something is off about the audio system.  Occasional jitters, noticeable when you’re playing games or are doing web browsing that involves sound, were a nuisance.
  • You have to click “all” photos before being able to see the ones you took with your camera (“Camera Roll”), rather than having them show up on the front page of the Photos app.
  • After the phone is unplugged from its charger, the little charge indicator stays on, sometimes until the phone is turned off.
  • Making corrections to settings when setting up an email account requires you to retype everything on every retry.  Super annoying when you’re trying to debug your email connection.
  • Can’t change which Windows Live account is associated with your phone unless you do a software reset?! A bit ridiculous.

Presentation on Accessibility and Design on Jan 20, come!

For those of you in Kitchener-Waterloo who are into web accessibility and product design, myself and Ali Ghassemi are doing an hour-long talk at the next uxWaterloo event on January 20, 2011 at 5:30pm.  We’re super excited!

The focus will be practical advice for designers and developers about building accessible web applications. Ali and I will have lots of examples of specific things that need to be considered in the design, development, and testing stages, as well as make a case for building with open standards. In general, the hope will be to provide attendees with a rich overview of the challenges, make A11Y less scary by sharing specific anecdotes.  It’ll be a design oriented presentation, but both Ali and I are versed pretty well in the technology if you care to Q&A!

We won’t be focusing a lot on the legal responsibilities surrounding accessibility. I find too many introductory discussions focus on the legal issues first, thereby mentally cheapening the problem to one of WCAG compliance. Accessibility is one of the most interesting user experience problems the web has to offer, so I feel it deserves a more nuanced design discussion.

So yeah, please register on the uxWaterloo site if you’re interested.

There’s also a Facebook event, if you want to share the news.  My lovely employer Desire2Learn will be hosting the event (it won’t be at the Accelerator Centre).  Looking forward to seeing you there!

Practial Advice for Agile Sprint Planning

This last year has been a great year for my software-making skills.  The team I’m on at Desire2Learn has really embraced Agile SCRUM. So far it’s been an adjustment, but with a lot of immediate rewards.  More than anything (more than improving quality, or throughput, or any of that), it just feel like a better, more integrated way to work.

I did a presentation yesterday about what I think is the single most important piece that was hardest for us to get right initially:  Sprint Planning.  Sprint Planning was initially difficult, as it was challenging for us to come up with Stories and Tasks that actually reflected the work we were going to do over the next two weeks.  The slides perhaps are not for people new to Agile, but if you have any understanding of sprints, stories, and tasks, it’s worthwhile to take a look at.

Explain your job to someone in 1950

Sometimes my mind is blown about what I actually do for a living, just based on the fact that I have a really hard time explaining it to people. Despite being in a world where cell phones, the internet, and Microsoft Office are part of the daily fabric of life, how many of us are aware of the finer points of creating this software?

So as a fun little exercise, a colleague of mine at work (Michael Swart) was wondering how one would explain their job to someone in 1950 – a time before computers.  His explanation inspired this post.

Explaining it in 1950

Grandma and Grandpa Suski in 1953

Grandma and Grandpa Suski in 1953

All of us use some sort of tool to help us with our jobs -  a sewing machine, a reciprocating saw, or a typewriter. When you use that thing, you can tell if it has been well designed. Does it do what it’s supposed to do, and does it in such a way that makes that task easier? Does the spindle move without jerking, does it stop on a dime, do the keys mash or click gracefully?

It’s a little more abstract, but think about reading a book. The form of the book itself makes a big difference in how you you read – are the pages a pleasure to flip, is the print too small to read on the trolley, does it stay open or force itself closed, does it look rich, cheap, well worn, or brand new?  All of those things are part of the design of that book, and that’s what I do – but not for books.

In the future, reading and writing will not be done with printed books and pens, but with a device called a computer. Computers will have  television screens that can show words and pictures (rather than printed paper), and be hooked up to typewriters. This is how schoolchildren will read and write, teachers teach, and most of us send letters and notes to one another.

Computers can do many, many different types of things – each one of these things is called a program. I work for a company that makes computer programs for Universities. My boss tells me “improve this program where people write mathematics equations”, or “make sure that Chinese people can use this as well.”  I work on a design for a program, that runs on a computer.

I work with a small team of people: I figure out how a program is supposed to look and behave. Others work on the nuts, bolts, logic, and engineering. Others make sure it works how it’s supposed to (quality inspectors), others write the manual, and others still deliver it to the client, and help them use it. It takes months, sometimes years, for a program to be “done.”

Believe it or not, someone pays me good money to do this. :-)

Hey I found your purse

When I came home from vacation a couple of days ago I found a bag / purse lying near my driveway.  Today, I decided to ruffle through it in case it wasn’t garbage.

Sure enough it had a large set of keys in, some gum, two digital cameras, and some stuff that obviously belongs to a young woman. I’m sure this person is upset about losing their stuff, so I’d like to help!

If you know any of these people (most likely from the Kitchener/Waterloo area), please leave a comment and help me return her stuff.

1.

2.

3.

4.

So yeah, please circulate amongst your friends and social circles.

Spelled the Same, but Opposite?

I just had my mind blown by the English language, yet again.   There’s actually a word whose opposite (or close to it) is the same word, spelled the same, but pronounced differently.  That word is: resigned.  “Jon resigned his position on the basketball team.” vs. “Jon resigned his contract with the team for one more season.”   As in, that BP CEO who resigned and got an $18 million bonus.

Not knowing if I was using resigned incorrectly, I had to look it up.  Merriam Webster and Dictionary.com demonstrate the disparity on the front page of Google. Pretty cool – I feel like I just won the word nerd lottery.

resigned!  sign again, or quit.

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